Social entrepreneurship and social business : an introduction and discussion with case studies
著者
書誌事項
Social entrepreneurship and social business : an introduction and discussion with case studies
Springer Gabler, c2012
- : pbk
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注記
Includes bibliographical references
内容説明・目次
内容説明
This compilation offers students a comprehensive overview of the field of social entrepreneurship. Leading European researchers and lecturers such as Ann-Kristin Achleitner, Markus Beckmann, Heather Cameron, Pascal Dey, Andreas Heinecke, Benjamin Huybrechts, Alex Nicholls, Johanna Mair, Susan Muller and Chris Steyaert have contributed to this textbook.
目次
The Field: Background, Characteristics, Definitions, Drivers, Challenges
The People: Personality of Social Entrepreneurs, Human Resource Management, Volunteer Motivation, Collaborations and Partnerships
The Business: Business Models, Marketing, Financing, Performance Measurement, Scaling Strategies
The Market: Social Entrepreneurship in the Market System, Impact, Critical Reflections
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