Gender, culture, and consumer behavior

Author(s)

• Otnes, Cele
• Tuncay Zayer, Linda

Bibliographic Information

Gender, culture, and consumer behavior

edited by Cele C. Otnes, Linda Tuncay Zayer

Routledge, c2012

• : hardback

Note

Includes bibliographical references and indexes

Details

• NCID: BB09416100
• ISBN:
  • 9781848729469
• LCCN: 2011040319
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xxxi, 450 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415.32
  • DC23 : 658.8/342
• Subject Headings:
  • LCSH : Consumer behavior
  • LCSH : Consumer behavior -- Cross-cultural studies
  • LCSH : Consumption (Economics) -- Social aspects