Marketplace lifestyles in an age of social media : theory and methods

Author(s)

• Kahle, Lynn R.
• Valette-Florence, Pierre

Bibliographic Information

Marketplace lifestyles in an age of social media : theory and methods

Lynn R. Kahle and Pierre Valette-Florence

M.E. Sharpe, c2012

• : pbk

Note

Includes bibliographical references (p. 267-292) and index

Details

• NCID: BB09549953
• ISBN:
  • 9780765625618
• LCCN: 2010040054
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Armonk, N.Y.
• Pages/Volumes: xviii, 307 p.
• Size: 23 cm
• Classification:
  • LCC : HQ2042
  • DC22 : 658.834019
• Subject Headings:
  • LCSH : Lifestyles -- Psychological aspects
  • LCSH : Imagery (Psychology)
  • LCSH : Internet marketing
  • LCSH : Social media