Social media marketing

Author(s)

• Tuten, Tracy L.
• Solomon, Michael R.

Bibliographic Information

Social media marketing

Tracy L. Tuten, Michael R. Solomon

Pearson, c2013

• : pbk

Note

"Always learning" -- Back cover

Includes bibliographical references and indexes

Details

• NCID: BB09913433
• ISBN:
  • 9780132551793
• LCCN: 2011043721
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Boston
• Pages/Volumes: xvii, 244 p.
• Size: 24 cm
• Classification:
  • LCC : HF6146.I58
  • DC23 : 658.8/72
• Subject Headings:
  • LCSH : Internet advertising
  • LCSH : Internet marketing
  • LCSH : Online social networks
  • LCSH : Social media