Multicultural perspectives in customer behaviour

著者

• Piacentini, Maria G.
• Cui, Charles C.

書誌事項

Multicultural perspectives in customer behaviour

edited by Maria G. Piacentini and Charles C. Cui

（Key issues in marketing management）

Routledge, 2012

• : pbk

注記

"This book is a reproduction of the journal of marketing management, volume 26, issues 11-12"--T.p. verso

Includes bibliographical references and index

詳細情報

• NII書誌ID(NCID): BB10026409
• ISBN:
  • 9780415628907
  • 9781138008922
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Abingdon, Oxon
• ページ数/冊数: xi, 171 p.
• 大きさ: 25-26 cm
• 親書誌ID:
  • BB09814136