Telephone surveys in Europe : research and practice
著者
書誌事項
Telephone surveys in Europe : research and practice
Springer, c2012
大学図書館所蔵 全1件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and index
内容説明・目次
内容説明
The first part of this book deals with the coverage of landline and mobile phones in Europe. It presents an overview of the coverage and the use of phones as well as the resulting strategies for telephone surveys. The second part addresses the challenge of so-called "mobile-only" households for survey research. Numerous statisticians present new sampling strategies like dual frame designs and findings of current projects. In dual frame designs, respondents are contacted both via mobile phone and landline. The third part focuses on the usage of mobile phones in the general population, while the fourth part of examines if different modes of data collection (mobile vs. landline) have an impact on the response quality. The last part analyses the first chapter and offers suggestions and advice on how to conduct surveys and polls, in both academic and market research.
目次
Part I Spotlights on Selected European Countries: Russia.- The Netherlands.- Switzerland.- Finland.- Great Britain.- Italy.- Portugal.- Part II Sampling for Telephone Surveys: Who can be contacted by phone? Lessons from Switzerland.- Sampling Frames for Telephone Surveys in Europe.- Mobile- and Landline-Onlys in Dual-Frame-Approaches: Effects on Sample Quality.- Part III Weighting and Nonresponse: Weighting for unequal inclusion probabilities and nonresponse in dual frame telephone surveys.- Weighting to Adjust for Non-Observation Errors in Telephone Surveys.- Nonresponse in an Individual Register Sample Telephone Survey in Lucerne (Switzerland).- Part IV: Data Quality: Factors Affecting Measurement Error in Mobile Phone Interviews.- Telephone surveys via landline and mobile phones: mode effects and response quality.- Data Quality in telephone surveys via mobile and landline phone.- Part V: Recommandations for Telephone Surveys.- The Impact of Introductions in Telephone Surveys.- Preference for Mobile Interview Surveys? Interplay of Costs, Errors and Biases.- Fieldwork Monitoring in Telephone Surveys.
「Nielsen BookData」 より