Public information messages : a contrastive genre analysis of state-citizen communication
Author(s)
Bibliographic Information
Public information messages : a contrastive genre analysis of state-citizen communication
(Pragmatics & beyond : new series, 222)
John Benjamins Pub. Co., 2012
- : hbk
Available at 12 libraries
  Aomori
  Iwate
  Miyagi
  Akita
  Yamagata
  Fukushima
  Ibaraki
  Tochigi
  Gunma
  Saitama
  Chiba
  Tokyo
  Kanagawa
  Niigata
  Toyama
  Ishikawa
  Fukui
  Yamanashi
  Nagano
  Gifu
  Shizuoka
  Aichi
  Mie
  Shiga
  Kyoto
  Osaka
  Hyogo
  Nara
  Wakayama
  Tottori
  Shimane
  Okayama
  Hiroshima
  Yamaguchi
  Tokushima
  Kagawa
  Ehime
  Kochi
  Fukuoka
  Saga
  Nagasaki
  Kumamoto
  Oita
  Miyazaki
  Kagoshima
  Okinawa
  Korea
  China
  Thailand
  United Kingdom
  Germany
  Switzerland
  France
  Belgium
  Netherlands
  Sweden
  Norway
  United States of America
Note
Includes bibliographical references (p. [289]-317) and indexes
Description and Table of Contents
Description
Public information messages are an important means of state-citizen communication in today's societies. Using this genre, citizens are directed to "never ever drink and drive", to "slow down" and to "learn to say no". Yet, this book presents the first in-depth analysis of public information messages from a linguistic perspective, and indeed also from a cross-cultural perspective. Specifically, the study, adopting genre analysis, contrasts a corpus of state-run national public information campaigns in Germany and Ireland. A taxonomy of moves is developed inductively and the interactional features of the genre are analysed and related to the context of use. The comprehensive discussion of theoretical and methodological issues, the in-depth analysis and the extensive bibliography make this book of interest to researchers and students in (contrastive) discourse analysis, (cross-cultural) pragmatics, contrastive rhetoric, advertising, social psychology, mass communication and media studies. Copy-writers will also profit from the insights gained, particularly within the context of an increase in Europe-wide public information campaigns.
Table of Contents
- 1. List of figures
- 2. List of tables
- 3. List of transcripts
- 4. List of abbreviations
- 5. Acknowledgements
- 6. 1. Introduction
- 7. 2. Genre analysis
- 8. 3. A genre perspective on public information messages
- 9. 4. Methodology
- 10. 5. Move structure and move register
- 11. 6. Personalising the impersonal: A micro-textual analysis
- 12. 7. Public information messages: A contrastive focus
- 13. 8. Conclusion
- 14. Bibliography
- 15. Appendix
- 16. Index
by "Nielsen BookData"