The business of tourism management

著者

書誌事項

The business of tourism management

edited by John Beech and Simon Chadwick

Financial Times/Prentice Hall, 2006

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注記

Includes bibliographies and index

内容説明・目次

内容説明

Equips students and future managers of tourism with both the business skills and an understanding of tourism, which will enhance their employment prospects within this dynamic industry.

目次

Figures Tables Case studies About the authors Preface Acknowledgements Abbreviations Useful websites PART 1: THE CONTEXT OF TOURISM 1. Introduction -- the unique evolution of tourism as 'business' 2. The structure of the tourism and travel industry 3. The role of the state in tourism PART 2: BUSINESS FUNCTIONS APPLIED TO TOURISM 4. Organisational behaviour in tourism businesses 5. Human resource management in tourism businesses 6. Marketing in tourism 7. Finance and accounting for tourism 8. Managing a small non-profit tourism organisation 9. Analysis of the business environment and strategy in tourism 10. Quality and yield management in tourism businesses 11. Information technology and management information systems in tourism PART 3: MANAGEMENT ISSUES SPECIFIC TO TOURISM BUSINESSESS 12. Tourism businesses and the law 13. Visitor attraction management 14. Sports Tourism 15. The economic impact of tourism 16. Managing sociocultural impacts of tourism 17. Managing environmental impacts of tourism 18. The accommodation subsector 19. Mass tourism businesses 1: tour operators 20. Mass tourism businesses 2: travel agents 21. Managing the transport subsector in tourism 22. Developing mass tourism in developing countries 23. The management of heritage and cultural tourism 24. Conclusion -- The future of the tourism industry End cases Glossary Bibliography Index

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詳細情報

  • NII書誌ID(NCID)
    BB10551839
  • ISBN
    • 9780273688013
  • LCCN
    2005051343
  • 出版国コード
    uk
  • タイトル言語コード
    eng
  • 本文言語コード
    eng
  • 出版地
    Harlow ; Tokyo
  • ページ数/冊数
    xxvi, 577 p.
  • 大きさ
    27 cm
  • 分類
  • 件名
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