Managing joint innovation : how to balance trust and control in strategic alliances
著者
書誌事項
Managing joint innovation : how to balance trust and control in strategic alliances
Palgrave Macmillan, 2012
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注記
Includes index
内容説明・目次
内容説明
'Open Innovation' is good up to a certain point, past a certain level, however, it becomes extremely dangerous. It is crucial therefore that a companies 'sweet spot', the optimum point where open innovation is beneficial, is found before it becomes hazardous. Using strong research Francis Bidault guides the reader through this innovation journey.
目次
Co-development The Drivers of Co-development The Dangers of Co-development The KSF of Co-development The Role of Trust Balancing Control and Trust Managing Relational Quality
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