Coming soon : film trailers and the selling of Hollywood technology
著者
書誌事項
Coming soon : film trailers and the selling of Hollywood technology
McFarland, c2009
- : softcover
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注記
Includes bibliographical references (p. 201-210) and index
内容説明・目次
内容説明
The audience's first exposure to a new movie is often in the form of a "coming attraction" trailer, and short previews are also a vanguard for emerging technology and visual techniques. This book demonstrates how the trailer has educated audiences in new film technologies such as synchronized sound, widescreen and 3-D, tracing the trailer's status as a trailblazer on to new media screens and outlets such as television, the Internet, and the iPod. The impact and use of new technologies and the evolution of trailers beyond the big screen is followed into the digital era.
目次
Table of Contents
Acknowledgments
Introduction
1. “Something BIG Is Coming!”
2. The Rival Screen
3. Technology and Genre
4. The Mobile Trailer
Conclusion
Appendix I. Interview with Bill Seymour
Appendix II. Interview with John Sittig
Appendix III. Interview with Paul N. Lazarus
Appendix IV. Interview with Simon Ashberry
Chapter Notes
Trailer-ography
Bibliography
Index
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