Management of multinational companies : a French perspective
著者
書誌事項
Management of multinational companies : a French perspective
Palgrave Macmillan, 2013
- タイトル別名
-
Le management des firmes multinationales
大学図書館所蔵 全5件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
"First published in France as Le management des firmes multinationales by Editions Magnard-Vuibert, Paris 2011"--T.p. verso
Includes bibliographical references and index
内容説明・目次
内容説明
Offers an innovative perspective of managerial practices adopted by multinational companies. The authors examine the challenges they face in the global environment, headquarters-subsidiaries relationships as well as partnerships and networks they form across the world.
目次
- List of Tables List of Figures List of Boxes Preface
- A.Rugman Acknowledgements Notes on Contributors Introduction PART I New Challenges of Multinational Companies in a Rapidly Changing Global Environment MNCs in the Global Economy
- U.Mayrhofer Growth Opportunities for French MNCs in Emerging Markets (BRIC)
- C.Mercier-Suissa Internationalization Strategies of MNCs in the Wine Industry
- C.Pivot The Governance of MNCs: Continuity or Breakdown?
- F.Roth Impact of Credit Rating on Strategies of MNCs
- C.Faverjon & F.Lantin PART II The Complexity of Internal Management: Headquarters-subsidiaries Relationships Establishing Foreign Subsidiaries: The Accor Group
- E.Moalla & L.Chalencon The Legal Framework of the Relationship between Headquarters and Subsidiaries in MNCs
- J-B.Cartier & C.Melin Innovation Processes in MNCs: The Case of Groupe SEB
- L.Arzumanyan & C.Melin Creating an Observatory of International Managerial Professions
- J.Rive & P.M.Collin International Mobility: An Opportunity for Managers to Acquire and Transfer Competencies
- P.Berthier & A.Roger PART III Management of Multiple Partnerships Formed by Multinational Companies How do MNCs Manage Successful Partnerships?
- E.Moalla & D.Triki Managing Alliances of MNCs: Does National Culture Matter?
- Y-F.Livian The Construction of Networks by MNCs: An Analysis of the Banking Sector
- P.M.Collin Partnerships between French MNCs and Chinese Companies: Win-win Relationships?
- M.Rais & S.Lin Implementing Corporate Social Responsibility in MNCs: Google Incorporated
- A.P.Pundrich & S.Mercuri Conclusion Glossary
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