Retailing : market and firm level

Author(s)

• Kumar, V.
• Kopalle, Praveen
• Dant, Rajiv P.
• Sheth, Jagdish N.

Bibliographic Information

Retailing : market and firm level

volume editor, Praveen Kopalle ; contributors, Rajiv P. Dant ... [et al.]

（Legends in marketing, . V. Kumar / series editor, Jagdish N. Sheth ; v. 1）

Sage, 2012

• : HB

Note

Set ISBN for "V. Kumar" (set of 10 v.): 9788132109037

Includes bibliographical references

Details

• NCID: BB11501585
• LCCN: 2012022933
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Los Angeles
• Pages/Volumes: lv, 242 p.
• Size: 25 cm
• Classification:
  • LCC : HF5415
  • DC23 : 658.8
• Subject Headings:
  • LCSH : Marketing
  • LCSH : Retail trade
  • LCSH : Customer relations
  • FREE : Kumar, V., 1957-
• Parent Bibliography ID:
  • BB02660500