Retailing : market and firm level

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Retailing : market and firm level

volume editor, Praveen Kopalle ; contributors, Rajiv P. Dant ... [et al.]

(Legends in marketing, . V. Kumar / series editor, Jagdish N. Sheth ; v. 1)

Sage, 2012

  • : HB

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注記

Set ISBN for "V. Kumar" (set of 10 v.): 9788132109037

Includes bibliographical references

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