Understanding management
著者
書誌事項
Understanding management
South-Western Cengage Learning, c2013
8th ed
大学図書館所蔵 件 / 全2件
-
該当する所蔵館はありません
- すべての絞り込み条件を解除する
注記
Includes bibliographical references and index
HTTP:URL=http://www.loc.gov/catdir/enhancements/fy1303/2011940534-b.html Information=Contributor biographical information
HTTP:URL=http://www.loc.gov/catdir/enhancements/fy1303/2011940534-d.html Information=Publisher description
HTTP:URL=http://www.loc.gov/catdir/enhancements/fy1303/2011940534-t.html Information=Table of contents only
内容説明・目次
内容説明
Prepare your students for management success with this engaging survey of modern management practice. UNDERSTANDING MANAGEMENT, 8E seamlessly integrates classic management principles with today's latest management ideas to create a responsive market leading text that captivates your students. Acclaimed authors Richard Daft and Dorothy Marcic cover management and entrepreneurial issues within small- to mid-size companies where most students will begin their careers, as well as within larger global enterprises. Many examples focus on the constantly-evolving entertainment industry. Students gain valuable insights into real, contemporary business as they examine today's best management practices. This edition helps students establish and build upon practical skills they can readily apply to future or current careers. Engaging examples and numerous skill-building and application exercises in every chapter help students deepen their understanding and refine their management abilities. With a streamlined format, this edition takes a close look at how change demands innovation and how innovation requires forward-thinking, flexible leaders and organizations. The book's complete ancillary package provides flexibility and solid support for your course as you use UNDERSTANDING MANAGEMENT, 8E to prepare today's students to seize business opportunities and lead change. Be sure to also investigate the menu of high impact digital options available with this edition, including Aplia and CengageNOW.
「Nielsen BookData」 より
