Exceptional entrepreneurial women : strategies for success
著者
書誌事項
Exceptional entrepreneurial women : strategies for success
Quorum Books, 1988
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注記
Bibliography: p. [173]-174
Includes index
内容説明・目次
内容説明
Taylor . . . fills a void in the literature by focusing specifically on well-known women entrepreneurs. He looks at the particular problems they face, their strategies for success, and the general characteristics they share. He points out that the women studied all exhibit a high degree of self-confidence, courage, independence, creativity, energy, and risk-aversion--and finds the essence of their practice in five `principles of entrepreneurhsip' that have determined their business success.
Entrepreneurial Economy Review
Exceptional Entrepreneurial Women profiles 15 extraordinarily successful entrepreneurs. There is much to learn from reading their stories. Venture
This book fills a void in the literature of entrepreneurship by focusing specifically on women entrepreneurs--the particular problems they face, their strategies for success, the traits and general characteristics they share. Based on in-depth interviews with 15 prominent female entrepreneurs from a wide range of industries, Exceptional Entrepreneurial Women relates the history and background of these women--each of whom leads companies with annual sales of over $10 million--and analyzes why and how they became succesful, independent business leaders.
目次
Foreword by Arthur Lipper, III Profiles Lois Wyse Lillian Katz Faith Popcorn Geraldine Stutz Debrah Lee Charatan Josie Natori Diane Von Furstenberg Muriel Siebert Mary Kay Ash Maryles Casto Lane Nemeth Pamela Scurry Rose Totino Dorothy Brunson Estee Lauder Some Conclusions The Intuitive Factor Love, Marriage and the Enterprise The Intrapreneurs Strategies for Success--Five Principles The Nature of the Entrepreneurial Woman Bibliography Index
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