Women and mass consumer society in postwar France
著者
書誌事項
Women and mass consumer society in postwar France
Cambridge University Press, 2011
- : hardback
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注記
Includes bibliographical references (p. 229-254) and index
内容説明・目次
内容説明
Women and Mass Consumer Society in Postwar France examines the emergence of a citizen consumer role for women during postwar modernization and reconstruction in France, integrating the history of economic modernization with that of women and the family. This role both celebrated the power of the woman consumer and created a gendered form of citizenship that did not disrupt the sexual hierarchy of home, polity and marketplace. Redefining needs and renegotiating concepts of taste, value and thrift, women and their families drove mass consumer society through their demands and purchases at the same time that their very need to consume came to define them.
目次
- Introduction
- 1. Consumers for the nation: women, politics, and citizenship
- 2. The productivity drive in the home and gaining comfort on credit
- 3. For better and for worse: marriage and family in the consumer society
- 4. 'Can a man with a refrigerator make a revolution?': redefining class in the postwar years
- 5. The salon des arts menagers: learning to consume in postwar France
- Epilogue.
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