Entrepreneurship for engineers
著者
書誌事項
Entrepreneurship for engineers
CRC Press, c2010
大学図書館所蔵 全1件
注記
Includes bibliographical references and index
内容説明・目次
内容説明
Entrepreneurs have led economies out of downturns in the last 100 years and evidence points to this trend continuing into the future. In fact, regardless of country or economic conditions, entrepreneurial enterprises are on the rise. High-tech start-ups, where innovation, dedication, collaboration, and pure genius align into a successful enterprise, will likely see good times-if they start up right. However, many young researchers hesitate to set up their own company. Written by an electrical engineer with more than nineteen years of successful business experience, Entrepreneurship for Engineers covers every aspect you must master to become a savvy entrepreneur.
The author provides coverage of the fundamentals of global economies, accounting, finance, and quantitative business analysis, because ordinary engineers usually lack these necessary survival skills. Outlining a systematic preparation process that will build a great reputation in the commercial marketplace, the author answers:
How to start up a company
How to create product lines
How to collect venture capital
How to write successful R&D proposals
How to apply forward thinking
How to keep cash flowing in a small firm
Typical MBA courses include the following curricula: economics, accounting, finance/investment, marketing, and human resources, with courses like Managerial Communications and Quantitative Business Analysis (Applied Mathematics), and finally Strategic Management and Business Ethics. Engineering curricula seldom includes any of this. Supplying almost all the knowledge necessary for operating a corporation, above and beyond what you may find in an MBA program, this book uses an approach to business that is just as disciplined and rigorous as any approach to engineering.
目次
Industrial Evolution - Why small high-tech entrepreneur? Best Selling Devices -How to commercialize your invention in a real world. Corporation Startup - How to establish your company. Business Plan - How to persuade the investors. Corporate Capital and Funds- How to find financial resources. Corporate Operation - Survival skills. Quantitative Business Analysis - Beneficial tools for business. Marketing Strategy - Fundamentals of Marketing. Intellectual Properties - How to protect the company's technology. Human Resources - Who should we hire? Business Strategy - Why important, and how to set up? Corporate Ethics - Keep it in your mind! Now It's Your Turn - Future of your company.
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