Marketing research

Author(s)

• Aaker, David A.

Bibliographic Information

Marketing research

David A. Aaker ... [et al.]

Wiley, c2013

11th ed., international student version

Access to Electronic Resource 1 items

• Marketing research

  c2013.

  Maruzen eBook Library

Note

Includes index

Details

• NCID: BB12117050
• ISBN:
  • 9781118321812
• Country Code: si
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Singapore
• Pages/Volumes: xiv, 647 p.
• Size: 26 cm
• Subject Headings:
  • LCSH : Marketing research