50 management ideas you really need to know

著者

    • Russell-Walling, Edward

書誌事項

50 management ideas you really need to know

Edward Russell-Walling

Quercus, 2007

  • hbk.

タイトル別名

Fifty management ideas you really need to know

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注記

Includes index

Formerly CIP Uk

内容説明・目次

内容説明

The essential management guide. 50 Management Ideas You Really Need to Know demystifies the management concepts that any budding entrepreneur would want to grasp. The 50 bite-sized topics expound the wisdom of the well-known business gurus (from Peters and Porter to Welch and Gates), explain helpful theories and tools (Ansoff's Product/Market grid, the 4Ps, Boston Matrix), expand on management ideas (branding, outsourcing, supply and demand) and cover the latest commercial concepts from the online world.

目次

Adhocracy. Balanced scorecard. Benchmarking. Blue ocean strategy. Boston matrix. Brand. BPR. Channel management. Core competence. Corporate governance. Corporate social responsibility. Corporate strategy. Costs of complexity. Customer relationship management. Decentralization. Diversification. The 80:20 principle. Empowerment. Entrepreneurship. Experience curve. The five forces of competition. The four Ps. Globalization. Innovation. Japanese management. The knowledge economy. Leadership. Lean manufacturing. The learning organization. The long tail. Loyalty. Management by objectives. Market segmentation. Mergers and acquisitions. Organizational excellence. Outsourcing. Project management. Scientific management. Six Sigma. Stakeholders. Strategic alliances. Supply chain management. Systems thinking. Theories X & Y. The tipping point. Total quality management. Value chain. War and strategy. Web 2.0. What business are you really in?

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詳細情報

  • NII書誌ID(NCID)
    BB12198595
  • ISBN
    • 9781847240095
  • 出版国コード
    uk
  • タイトル言語コード
    eng
  • 本文言語コード
    eng
  • 出版地
    London
  • ページ数/冊数
    208 p.
  • 分類
  • 件名
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