Social marketing

Author(s)

• Eagle, Lynne
• Dahl, Stephan
• Hill, Susie
• Bird, Sara
• Spotswood, Fiona
• Tapp, Alan

Bibliographic Information

Social marketing

Lynne Eagle ... [et al.]

Pearson Education, 2013

• : pbk
• pbk.

Note

Includes bibliographical references and index

Other authors: Stephan Dahl, Susie Hill, Sara Bird, Fiona Spotswood and Alan Tapp

Details

• NCID: BB1260454X
• ISBN:
  • 9780273727224
  • 0273727222
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Harlow
• Pages/Volumes: xviii, 350 p.
• Size: 25 cm
• Classification:
  • DC22 : 658.8
  • LCC : HF5414
  • DC : 658.8
• Subject Headings:
  • LCSH : Social marketing
  • CSHF : Marketing social
  • FREE : Social marketing fast (OCoLC)fst01122635
  • LCSH : Electronic books
  • FREE : Electronic books