Handbook of sport marketing research

Author(s)

• Lough, Nancy L.
• Sutton, William Anthony

Bibliographic Information

Handbook of sport marketing research

Nancy L. Lough & William A. Sutton, editors

Fitness Information Technology, c2012

Note

Includes bibliographical references and index

Details

• NCID: BB12914660
• ISBN:
  • 9781935412397
• LCCN: 2011934339
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Morgantown, W.Va.
• Pages/Volumes: xx, 440 p.
• Size: 26 cm
• Classification:
  • LCC : GV716
  • DC23 : 796.07
• Subject Headings:
  • LCSH : Sports -- Marketing -- Research