The psychology of investing
著者
書誌事項
The psychology of investing
（The Pearson series in finance）
Pearson, c2014
5th ed
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注記
Previous ed.: c2011
Includes index
内容説明・目次
内容説明
Directed primarily toward undergraduate and graduate investments students, this text also provides practical content to current and aspiring industry professionals.
The Psychology of Investing is the first text of its kind to delve into the fascinating subject of how psychology affects investing. Its unique coverage describes how investors actually behave, the reasons and causes of that behavior, why the behavior hurts their wealth, and what they can do about it.
目次
1. Psychology and Finance
2. Overconfidence
3. Pride and Regret
4. Risk Perceptions
5. Decision Frames
6. Mental Accounting
7. Forming Portfolios
8. Representativeness and Familiarity
9. Social Interaction and Investing
10. Emotion and Investment Decisions
11. Self-Control and Decision Making
12. Psychology in the Mortgage Crisis
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