Marketing and finance : creating shareholder value
著者
書誌事項
Marketing and finance : creating shareholder value
John Wiley & Sons, 2013
- : pbk
- タイトル別名
-
Marketing due diligence
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注記
"The updated and revised 2nd edition of Marketing due diligence"--Cover
"First edition published by Butterworth-Heinemann 2007"--T.p. verso
"CIMA, Chartered Institute of Management Accountants"
"CIM, The Chartered Institute of Marketing"
Includes bibliographical references(p. [243]-244) and index
