Ticket operations and sales management in sport
著者
書誌事項
Ticket operations and sales management in sport
（Sport management library）
Fitness Information Technology, c2013
大学図書館所蔵 件 / 全5件
-
該当する所蔵館はありません
- すべての絞り込み条件を解除する
注記
Bibliography: p. [169]-177
Includes index
内容説明・目次
内容説明
In what promises to be one of the most current and comprehensive textbooks on the topic of ticket operations and sales management, James T Reese and a collection of academicians and practitioners provide insight, practical tips, and first-hand accounts of what it takes to excel in this growing and ever-changing industry. Chapters will cover topics such as customer service, sales, pricing, distribution, the secondary ticket market, and new ticketing technology.
目次
- Foreword
- Ticket Operations History & Background
- Ticketing Technology
- Customer Service & Customer Relationship Management (CRM)
- Priority Systems
- Ticket Pricing
- Ticket Sales Process
- Ticket Distribution
- Secondary Ticket Market
- Legal Aspects of Ticket Operations
- Policy Development
- Internships & Job Preparation
- Securing a Job in Ticket Operations or Ticket Sales
- Index.
「Nielsen BookData」 より