Meanings of audiences : comparative discourses
著者
書誌事項
Meanings of audiences : comparative discourses
Routledge, 2014
- : hbk
- : pbk
大学図書館所蔵 全4件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and index
内容説明・目次
内容説明
In today's thoroughly mediated societies people spend many hours in the role of audiences, while powerful organizations, including governments, corporations and schools, reach people via the media. Consequently, how people think about, and organizations treat, audiences has considerable significance.
This ground-breaking collection offers original, empirical studies of discourses about audiences by bringing together a genuinely international range of work. With essays on audiences in ancient Greece, early modern Germany, Soviet and post-Soviet Russia, Zimbabwe, contemporary Egypt, Bengali India, China, Taiwan, and immigrant diaspora in Belgium, each chapter examines the ways in which audiences are embedded in discourses of power, representation, and regulation in different yet overlapping ways according to specific socio-historical contexts.
Suitable for both undergraduate and postgraduate students, this book is a valuable and original contribution to media and communication studies. It will be particularly useful to those studying audiences and international media.
目次
1. Introduction: "Translating" Audiences, Provincializing the West Richard Butsch and Sonia Livingstone 2. Publics and Audiences in Ancient Greece David Kawalko Roselli 3. When Curiosity Met Printing: Audiences and New Media in Early Modern History Christian Oggolder 4. Shoppers, Dupes and other Types: The Television Audience in Post-Soviet Russian Discourses Sudha Rajagopalan 5. Between Unruliness and Sociality: Discourses on Diasporic Cinema Audiences for Turkish and Indian Films Kevin Smets, Iris Vandevelde, Philippe Meers, Roel Vande Winkel, and Sofie Van Bauwel 6. Producing Loyal Citizens and Entertaining Volatile Subjects: Imagining Audience Agency in Colonial Rhodesia and Post-colonial Zimbabwe Wendy Willems 7. A Consuming Public: Movie Audiences in the Bengali Cultural Imaginary Manishita Dass 8. "The Mass Wants This!" How Politics, Religion and Media Industries Shape Discourses about Audiences in the Arab World Joe F. Khalil 9. Egyptian Audiences of Musalsalat in the Eye of the Beholder Aliaa Dawoud 10. Senior Audiences and the Revolutionary Subject in the People's Republic of China Stephanie Hemelryk Donald 11. The Articulation of Audience in Chinese Communication Research Guiquan Xu 12. From Qunzhong to Guanzhong: The Evolving Conceptualization of Audience in Mainland China Jingsi Christina Wu 13. Active Citizenship: The Politics of Imagining Internet Audiences in Taiwan Fang-Chih Irene Yang and Ping Shaw
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