Global operations strategy : fundamentals and practice

著者

    • Gong, Yeming

書誌事項

Global operations strategy : fundamentals and practice

Yeming Gong

(Springer texts in business and economics)

Springer, c2013

  • : [hardback]

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注記

Includes bibliographical references and index

内容説明・目次

内容説明

While many business schools are teaching Global Operations Strategy with self-made teaching materials, there are no such textbooks. Combining practical approaches with detailed theoretical underpinnings, this book provides theories, tools, frameworks, and techniques for global operations strategy, and brings real world perspectives to students and managers. Each chapter includes definition of key terms, introduction of fundamental theories, several short case examples, one long new case to explain the associated theories, and recommended further reading.

目次

Introduction in Global Operations Strategy: Basic Concepts of Global Operations Strategy.- Globalization of Operations.- Rationale Behind Operational Globalization.- Fundamentals of Global Operations Strategy: Competency-based Fundamentals.- Resource-based Fundamentals.- Process-based Fundamentals.- Practice of Global Operations Strategy: Cross-border Global Operational Practice.- Cross-function Global Operational Practice.- Cross-value Global Operational Practice.

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詳細情報

  • NII書誌ID(NCID)
    BB13880178
  • ISBN
    • 9783642367076
  • LCCN
    2013938038
  • 出版国コード
    gw
  • タイトル言語コード
    eng
  • 本文言語コード
    eng
  • 出版地
    Heidelberg
  • ページ数/冊数
    xvi, 320 p.
  • 大きさ
    25 cm
  • 分類
  • 親書誌ID
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