The political economy of television sports rights
著者
書誌事項
The political economy of television sports rights
（Palgrave global media policy and business）
Palgrave Macmillan, 2013
- : hardback
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注記
Includes bibliographical references (p. 234-255) and index
内容説明・目次
内容説明
Sport on television is big business, but it is about more than just commerce. Using a range of national case studies from Europe and beyond, this book analyses the political, economic, social and regulatory issues raised in relation to the buying and selling of television sports rights.
目次
Introduction 1. The Sports-Media-Business Complex 2. The Sports Broadcasting Market 3. The Social and Cultural Value of Sport 4. The Importance of Free-to-Air Sports Broadcasting 5. Competition Law and Sports Broadcasting 6. The Regulation of Access to Major Sporting Events 7: Australia 8. Brazil 9. India 10. Italy 11. South Africa 12. Spain 13. United Kingdom 14. USA Notes References Index
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