Meetings, expositions, events and conventions
Author(s)
Bibliographic Information
Meetings, expositions, events and conventions
Pearson Education Limited, c2014
3rd ed., Pearson new international ed
Available at 2 libraries
  Aomori
  Iwate
  Miyagi
  Akita
  Yamagata
  Fukushima
  Ibaraki
  Tochigi
  Gunma
  Saitama
  Chiba
  Tokyo
  Kanagawa
  Niigata
  Toyama
  Ishikawa
  Fukui
  Yamanashi
  Nagano
  Gifu
  Shizuoka
  Aichi
  Mie
  Shiga
  Kyoto
  Osaka
  Hyogo
  Nara
  Wakayama
  Tottori
  Shimane
  Okayama
  Hiroshima
  Yamaguchi
  Tokushima
  Kagawa
  Ehime
  Kochi
  Fukuoka
  Saga
  Nagasaki
  Kumamoto
  Oita
  Miyazaki
  Kagoshima
  Okinawa
  Korea
  China
  Thailand
  United Kingdom
  Germany
  Switzerland
  France
  Belgium
  Netherlands
  Sweden
  Norway
  United States of America
Note
Includes index
Description and Table of Contents
Description
For courses in Meeting, Event, Exposition and Convention Planning and Management.
The Meetings,Expositions, Events, and Conventions industry continues to grow and garner increasing attention from the hospitality industry, communities, and college faculty. With a broad view of the industry, this book moves beyond just one segment to include all aspects related to the MEEC industry. Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field. (Using the Delphi method, even the text's topics were selected based on industry input.) Now in its third edition, this revision features over 30 new case studies, the latest statistics and a new chapter devoted to green meetings and social responsibility.
Table of Contents
1. Introduction to the Meetings, Expositions, Events, and Conventions Industry
2. Meeting, Exhibition, Event, And Convention Organizers and Sponsors
3. Destination Marketing Organizations (DMOs)
4. Meeting and Convention Venues
5. Exhibitions
6. Service Contractors
7. Destination Management Companies (DMC)
8. Special Events Management
9. Planning and Producing MEEC Gatherings
10. Food and Beverage
11. Legal Issues in the MEEC Industry
12. Technology and the Meeting Professional
13. Green Meetings & Social Responsibility
14. International Aspects in MEEC
15. Pulling It All Together
by "Nielsen BookData"