Destination branding for small cities : the essentials for successful place branding

Author(s)

• Baker, Bill

Bibliographic Information

Destination branding for small cities : the essentials for successful place branding

Bill Baker

Creative Leap Books, c2012

2nd ed., completely rev. and expanded

Note

Includes bibliographical references (p. 197-198)

Details

• NCID: BB14539052
• ISBN:
  • 9780984957408
• LCCN: 2012930054
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Portland
• Pages/Volumes: 204 p.
• Size: 22 cm
• Classification:
  • LCC : G155.A1
• Subject Headings:
  • LCSH : Place marketing
  • LCSH : Tourism
  • LCSH : Small cities