Presenting data effectively : communicating your findings for maximum impact

書誌事項

Presenting data effectively : communicating your findings for maximum impact

Stephanie D. H. Evergreen

SAGE, c2014

  • : pbk

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注記

Includes bibliographical references and index

内容説明・目次

内容説明

Focusing on the guiding principles of presenting data in evidence-based ways so that audiences are effectively engaged and researchers are better understood, Evergreen's exciting new book offers the best communication strategies available to anyone working with data. Indeed, with this highly accessible step-by-step guide, anyone-from students developing a research poster for a school project to faculty and researchers presenting data findings at a conference-can learn how to present and communicate their research findings in more interesting and effective ways. Evergreen draws on her extensive experience in the study of research reporting, interdisciplinary evaluation, and data visualization, as well as from diverse interdisciplinary fields, including vision science, cognitive psychology, communications, and graphic design, to extract tangible and practical data-reporting communication lessons and insights. She then teaches readers how to apply those guiding principles to the design of data presentations to make it easier for the audience to understand, remember, and use data. Ancillaries * Link to the author's blog and website * Selected chapter images in full colour * Research & Evaluation Report Layout Checklist * Templates of style sheets * Slide deck planning sheet * PowerPoint template illustrating the "Rule of Thirds" * Tips for applying guiding principles to other software programs

目次

Chapter 1. The Justification for Presenting Data Effectively Chapter 2. Graphics Chapter 3. Type Chapter 4. Color Chapter 5. Arrangement Chapter 6. A Short Last Word on Presenting Data Effectively

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