Bibliographic Information

Marketing for hospitality and tourism

Philip R. Kotler, John T. Bowen and James Makens

Pearson, c2014

6th ed., Pearson new international ed

Available at  / 8 libraries

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Note

"Pearson custom library" -- Table of contens

Includes bibliographical references and index

Details

  • NCID
    BB15487726
  • ISBN
    • 9781292020037
  • Country Code
    uk
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Harlow, Essex
  • Pages/Volumes
    ii, 630 p.
  • Size
    28 cm
  • Classification
  • Subject Headings
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