Josef Müller-Brockmann
Author(s)
Bibliographic Information
Josef Müller-Brockmann
（Poster collection = Plakatsammlung, 25）
Museum für Gestaltung Zürich , Lars Müller, c2014
- pbk.
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Description and Table of Contents
Description
Josef Muller-Brockmann's graphics left a lasting mark on Swiss visual communication from the 1950s onward. His posters demonstrate how a sober, formally reduced language works best for conveying a universal, timeless message. Poster campaigns for longtime clients such as the Tonhalle concert hall in Zurich or the Automobile Club of Switzerland follow strict functional criteria - and yet exhibit a variety of design solutions and exciting, dynamic compositions. This book presents selected posters by Muller-Brockmann and places them in the context of their own time while also examining the validity of his solutions from today's point of view.
by "Nielsen BookData"