Strategy for the corporate level : where to invest, what to cut back and how to grow organisations with multiple divisions
著者
書誌事項
Strategy for the corporate level : where to invest, what to cut back and how to grow organisations with multiple divisions
Jossey-Bass, 2014
- : hardback
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注記
First ed. published 1994 under the title: Corporate-level strategy
Includes index
内容説明・目次
内容説明
A revised edition of the bestselling classic This book covers strategy for organisations that operate more than one business, a situation commonly referred to as group-level or corporate-level strategy. Corporate-level strategy addresses four types of decisions that only corporate-level managers can make: which businesses or markets to enter, how much to invest in each business, how to select and guide the managers of these businesses, and which activities to centralise at the corporate level. This book gives managers and executive students all the tools they need to make and review effective corporate strategy across a range of organisations.
目次
PREFACE vii
ACKNOWLEDGEMENTS xi
PART I - INTRODUCTION AND HISTORY 1
Chapter 1 Strategy for the Corporate Level: Summary of the Main Messages 3
Chapter 2 Some History: From Boston Box to Three Logics that Drive Corporate Action 31
PART II - PORTFOLIO STRATEGY: WHERE TO INVEST AND WHAT TO AVOID 73
Chapter 3 How to Find Good Businesses and Avoid Bad Businesses 75
The Business Attractiveness matrix 83
Chapter 4 How to Make Businesses More Successful 99
The Heartland matrix 104
Chapter 5 How to Buy Low and Sell High 117
Fair Value matrix 133
Chapter 6 Making Decisions about Where to Invest and What to Avoid 139
PART III - WAYS OF ADDING AND SUBTRACTING VALUE FROM CORPORATE HEADQUARTERS 157
Chapter 7 Ten Sources of Value from Direct Influence 159
Chapter 8 Nine Sources of Value from Coordinating across Business Divisions 181
Chapter 9 Eight Ways Headquarters can Destroy Value 199
Chapter 10 How to Identify Sources of Added Value for Your Company 219
PART IV - MANAGEMENT STRATEGY: HOW TO STRUCTURE, HOW MUCH TO CENTRALISE AND HOW TO GROW THE BUSINESS DIVISIONS 237
Chapter 11 Structuring the Organisation into Businesses and Divisions 239
Chapter 12 Corporate-level Strategy in Integrated Companies - The Apple Example 259
Chapter 13 How Much to Centralise: Designing Corporate Headquarters 279
Chapter 14 Developing New Capabilities at Corporate Headquarters 303
Chapter 15 Encouraging Synergy and Cooperation across Business Divisions 321
PART V - RETROSPECTIVE 331
Chapter 16 Lessons from 20 Years of Consulting Experience 333
Appendix The Links between International Strategy and Corporate-level Strategy 347
INDEX 379
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