Global stakeholder relationships governance : an infrastructure

著者

書誌事項

Global stakeholder relationships governance : an infrastructure

Toni Muzi Falconi with James E. Grunig, Emilio Galli Zugaro, Joao Duarte

(Palgrave pivot)

Palgrave Macmillan, 2014

  • : hardback

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注記

Includes bibliographical references and index

内容説明・目次

内容説明

By arguing and detailing the elements of a soft and hard infrastructure approach to the process of global stakeholder relationships governance, this study integrates advanced, flexible and feasible tools to develop an organization's listening culture; integrated reporting as an ongoing process of continued multi-stakeholder reporting.

目次

1. Global Stakeholder Relationships Governance - An Infrastructure by Toni Muzi Falconi 2. Replacing Images, Reputations, and Other Figments of the Mind with Substantive Relationships in a Behavioral, Strategic Management Approach to Public Relations by James E. Grunig 3. From the Field: Six Steps Towards Stakeholder Relationships Listening by Emilio Galli Zugaro 4. Challenges and Tools for Mapping and Managing an Organization's Relationships Networks by Joao Duarte

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