A social strategy : how we profit from social media

Author(s)

• Piskorski, Mikołaj Jan

Bibliographic Information

A social strategy : how we profit from social media

Mikołaj Jan Piskorski

Princeton University Press, c2014

Note

Includes bibliographical references and index

Details

• NCID: BB1614809X
• ISBN:
  • 9780691153391
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Princeton
• Pages/Volumes: xii, 275 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415.1265
  • DC23 : 658.8/72
• Subject Headings:
  • LCSH : Internet marketing
  • LCSH : Social media -- Economic aspects
  • LCSH : Online social networks -- Economic aspects