Consumer behavior

Author(s)

• Hoyer, Wayne D.
• MacInnis, Deborah J.
• Pieters, Rik

Bibliographic Information

Consumer behavior

Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters

South-Western/Cengage Learning, c2013

6th ed., International ed.

• : pbk

Note

Includes bibliographical references and index

Details

• NCID: BB16560366
• ISBN:
  • 9781133274490
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: United States
• Pages/Volumes: xix, 497, [42] p.
• Size: 28 cm
• Classification:
  • DC23 : 658.8342
• Subject Headings:
  • LCSH : Consumer behavior