From Fargo to the world of brands : my story so far

著者

• Aaker, David A.

書誌事項

From Fargo to the world of brands : my story so far

David Aaker

Iceni Books, c2006

1st ed., revised

注記

Includes index

"Revised Edition"--Front cover and spine

• NII書誌ID(NCID): BB16592985
• ISBN:
  • 9781587364945
• LCCN: 2005925704
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Tucson, Ariz.
• ページ数/冊数: xii, 434 p.
• 大きさ: 24 cm
• 分類:
  • LCC : HF5415.1
• 件名:
  • LCSH : Aaker, David A
  • LCSH : Marketing -- United States
  • LCSH : Businessmen -- United States -- Biography
  • LCSH : Brand name products -- United States -- Management
  • LCSH : College teachers -- United States -- Biography