International marketing

Author(s)

• Czinkota, Michael R.
• Ronkainen, Ilkka

Bibliographic Information

International marketing

Michael R. Czinkota, Ilkka A. Ronkainen

South-Western Cengage Learning, c2013

10th ed

Note

Includes bibliographical references and indexes

Details

• NCID: BB16613804
• ISBN:
  • 9781133627517
• LCCN: 2012939204
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Mason, Ohio
• Pages/Volumes: xxxv, 677 p.
• Size: 28 cm
• Classification:
  • LCC : HF1416
• Subject Headings:
  • LCSH : Export marketing