Consumer behaviour

Author(s)

• Schiffman, Leon G.

Bibliographic Information

Consumer behaviour

Leon Schiffman ... [et al.]

Pearson Education Australia, c2008

4th ed

• : pbk

Note

Includes bibliographical references and index

Details

• NCID: BB17182650
• ISBN:
  • 9780733984174
• Country Code: at
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Frenchs Forest, N.S.W.
• Pages/Volumes: xix, 664 p.
• Size: 26 cm
• Classification:
  • DC23 : 658.8342
• Subject Headings:
  • LCSH : Consumer behavior
  • LCSH : Motivation research (Marketing)