The international film business : a market guide beyond Hollywood

著者

書誌事項

The international film business : a market guide beyond Hollywood

Angus Finney, with Eugenio Triana

Routledge, 2015

2nd ed

  • : hbk
  • : pbk

大学図書館所蔵 件 / 全3件

この図書・雑誌をさがす

注記

Includes bibliographical references and index

Previous ed.: 2010

内容説明・目次

内容説明

The International Film Business examines the independent film sector as a business, and addresses the specific skills and knowledge it demands. It describes both the present state of the industry, the significant digital and social media developments that are continuing to take place, and what changes these might effect. The International Film Business: describes and analyses the present structure of the film industry as a business, with a specific focus on the film value chain discusses and analyses current digital technology and how it potentially may change the structure and opportunities offered by the industry in the future provides information and advice on the different business and management skills and strategies includes case studies on a variety of films including The Guard (2011), The King's Speech (2010), The Best Exotic Marigold Hotel (2012), Cloverfield (2008), Pobby & Dingan (aka Opal Dream, 2005), Confessions of a Dangerous Mind (2002), The Reckoning (2002)and The Mother (2003), and company case studies on Pixar, Renaissance, Redbus and Zentropa. Further case studies on films that failed to go into production include Neil LaBute's Vapor and Terry Gilliam's Good Omens. Taking an entrepreneurial perspective on what future opportunities will be available to prepared and informed students and emerging practitioners, this text includes case studies that take students through the successes and failures of a variety of real film companies and projects and features exclusive interviews with leading practitioners in all sectors of the industry, from production to exhibition.

目次

Part 1: The film value chain 1. Global film: a changing world 2. The Film Value Chain Model and Current Restructuring 3. Film development 4. Green lighting films 5. Sales and markets 6. Producer-distributor relationships 7. Film finance 8. Co-production 9. Exhibition and the changing cinema experience Part 2:Users and the changing digital market 10. Users, consumer behaviour and market research 11. Traditional film marketing 12. Digital production 13. Digital distribution 14. Film marketing through the Internet Part 3: Business and management strategies 15. Business strategy 16. Entrepreneurs and investors in the film industry 17. The challenge of creative management 18. Project management 19. Business models 2.0 20. Case study: interview with Simon Franks, Redbus Group 21. Conclusion Glossary Notes

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