The international film business : a market guide beyond Hollywood
著者
書誌事項
The international film business : a market guide beyond Hollywood
Routledge, 2015
2nd ed
- : hbk
- : pbk
大学図書館所蔵 全3件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and index
Previous ed.: 2010
内容説明・目次
内容説明
The International Film Business examines the independent film sector as a business, and addresses the specific skills and knowledge it demands. It describes both the present state of the industry, the significant digital and social media developments that are continuing to take place, and what changes these might effect.
The International Film Business:
describes and analyses the present structure of the film industry as a business, with a specific focus on the film value chain
discusses and analyses current digital technology and how it potentially may change the structure and opportunities offered by the industry in the future
provides information and advice on the different business and management skills and strategies
includes case studies on a variety of films including The Guard (2011), The King's Speech (2010), The Best Exotic Marigold Hotel (2012), Cloverfield (2008), Pobby & Dingan (aka Opal Dream, 2005), Confessions of a Dangerous Mind (2002), The Reckoning (2002)and The Mother (2003), and company case studies on Pixar, Renaissance, Redbus and Zentropa. Further case studies on films that failed to go into production include Neil LaBute's Vapor and Terry Gilliam's Good Omens.
Taking an entrepreneurial perspective on what future opportunities will be available to prepared and informed students and emerging practitioners, this text includes case studies that take students through the successes and failures of a variety of real film companies and projects and features exclusive interviews with leading practitioners in all sectors of the industry, from production to exhibition.
目次
Part 1: The film value chain 1. Global film: a changing world 2. The Film Value Chain Model and Current Restructuring 3. Film development 4. Green lighting films 5. Sales and markets 6. Producer-distributor relationships 7. Film finance 8. Co-production 9. Exhibition and the changing cinema experience Part 2:Users and the changing digital market 10. Users, consumer behaviour and market research 11. Traditional film marketing 12. Digital production 13. Digital distribution 14. Film marketing through the Internet Part 3: Business and management strategies 15. Business strategy 16. Entrepreneurs and investors in the film industry 17. The challenge of creative management 18. Project management 19. Business models 2.0 20. Case study: interview with Simon Franks, Redbus Group 21. Conclusion Glossary Notes
「Nielsen BookData」 より