Contemporary marketing

Author(s)

Bibliographic Information

Contemporary marketing

David L. Kurtz

Cengage Learning, c2016

17e., studend ed

Other Title

Contemporary marketing : Boone & Kurtz

Boone & Kurtz contemporary marketing

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Note

Includes index

Details

  • NCID
    BB19024832
  • ISBN
    • 9781305075368
  • LCCN
    2014954370
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Boston, Mass.
  • Pages/Volumes
    xxvi, 652, 12, 6, 14, 58 p.
  • Size
    29 cm
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