Management information systems : managing the digital firm

著者

書誌事項

Management information systems : managing the digital firm

Kenneth C. Laudon, Jane P. Laudon

Pearson, c2016

14th ed., global ed

大学図書館所蔵 件 / 全2件

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注記

Includes bibliographical references and indexes

内容説明・目次

内容説明

For undergraduate and graduate Management Information Systems courses. An in-depth exploration of how businesses successfully manage information In its Fourteenth Edition, Management Information Systems: Managing the Digital Firm continues to define courses in Management Information Systems. Designed for business school students, the text provides insight into how today's businesses leverage information technologies and systems to achieve corporate objectives. Providing comprehensive and integrative coverage of essential new technologies and information system applications, as well their impact on business models and managerial decision-making, Management Information Systems increases student engagement and enhances learning through vivid examples. In this new edition, students will find the most up-to-date, relevant information about information systems used by today's businesses-capturing students' attention no matter their industry or vertical of interest. With the help of this text, students will build skills sought after in today's workplace. Later on, they will be able to understand, participate in, and eventually lead management discussions and drive decisions about their firm's information systems. Personalize Learning with MyMISLab MyMISLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.

目次

Part One: Organizations, Management, and the Networked Enterprise 1. Information Systems in Global Business Today 2. Global E-Business and Collaboration 3. Information Systems, Organizations, and Strategy 4. Ethical and Social Issues in Information Systems Part Two: Information Technology Infrastructure 5. IT Infrastructure and Emerging Technologies 6. Foundations of Business Intelligence: Databases and Information Management 7. Telecommunications, the Internet, and Wireless Technology 8. Securing Information Systems Part Three: Key System Applications for the Digital Age 9. Achieving Operational Excellence and Customer Intimacy: Enterprise Applications 10. E-Commerce: Digital Markets, Digital Goods 11. Managing Knowledge 12. Enhancing Decision Making Part Four: Building and Managing Systems 13. Building Information Systems 14. Managing Projects 15. Managing Global Systems Glossary Indexes

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