The social innovation imperative : create winning products, services, and programs that solve society's most pressing challenges
著者
書誌事項
The social innovation imperative : create winning products, services, and programs that solve society's most pressing challenges
McGraw-Hill, c2012
大学図書館所蔵 全2件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and index
内容説明・目次
内容説明
"This book is a must read for anyone who cares about the well-being of humanity in our modern world."
-Jake B. Schrum, President Southwestern University, Georgetown, TX
"The Social Innovation Imperative advances a best practice framework to solving the world's most pressing social issues. This is a foundational guide to changing the world that will be referenced for years to come."
-Michael Reynolds, Vice President, Product Development and Management, Cigna Health Care
"Advancing the works of Clayton Christensen, Tony Ulwick, and others, Bates gives us a systematic approach for addressing critical human needs and the ecosystems in which they persist. This book is a blueprint to help us solve the 'right' things-the 'right' way."
-Joe Grieshop, President, Chief Innovation Executive, netTrekker, Founding Partner, Knovation Lab
"Bates lays out a comprehensive, needs-driven approach for creating a social innovation road map. The detailed templates she provides offer particular insight for large, complex challenges."
-Sarah Miller Caldicott, author of Innovate Like Edison and Inventing The Future, great-grandniece of Thomas Edison
"Bates shows how to create comprehensive innovation strategies using a six-step framework, and she gives the reader detailed 'how to' instruction for each step."
-Ellen Domb, Ph.D., President, PQR Group, Founder of The TRIZ Journal
About the Book:
In recent years, business leaders have been investing unprecedented amounts of time and money pursuing innovation to drive profits and growth. Although far from perfected, the innovation best practices they follow are by now well established.
But when your expected ROI isn't measured in dollars but in social good, the game is played very differently-which is where The Social Innovation Imperative comes in.
Sandra M. Bates has spent the last decade helping major corporations create new markets for technology, consumer goods, and services. Now, she turns her attention to the social sector. The Social Innovation Imperative begins by explaining why innovation in social sectors, such as health care, conservation, and education, is unique and then provides the framework and tools that create a best practice for driving innovative change that will impact our world.
Bates organizes the process into action-oriented steps you can follow to meet your goals effectively and in the most efficient manner possible. Learn how to:
Investigate the Needs-define the social challenge, determine unmet needs, and examine opportunities for achieving them
Innovate the Solution-devise a workable solution and develop a powerful social business model
Implement the Solution-ensure the solution creates shared value and discover techniques to make certain that it does not become an orphan innovation
In The Social Innovation Imperative, Bates combines everything she has learned as a high-level business consultant to offer a refreshing new approach for developing breakthrough products, programs, and services to meet society's needs.
The Framework for Social Innovation outlined in this book removes the mystery from innovation success and provides a systematic approach anyone can adopt. The Social Innovation Imperative offers essential wisdom for innovators everywhere-whether nonprofits, NGOs, foundations, government agencies, or corporations-who wish to generate meaningful social value.
目次
Part 1: Investigate1. Define the Social Challenge2. Understand and Prioritize the Needs3. Examine the Opportunities Part 2: Innovate the Solution4. Devise a Workable Solution5. Develop a Business Model Part 3: Implement the Solution6. Diffusion of Innovation7. Health Care8. Resource Conservation9. What Citizens Want
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