Narrative management in corporate Japan : investor relations as pseudo-reform
著者
書誌事項
Narrative management in corporate Japan : investor relations as pseudo-reform
(The Sheffield Centre for Japanese Studies/Routledge series, 52)
Routledge, 2016
- : hbk
大学図書館所蔵 全8件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references (p. [156]-169) and index
内容説明・目次
内容説明
Scandals and failures in some of the best known international Japanese-owned companies have shown that there is sometimes a considerable difference between the public and internal narratives of Japanese firms. This book explores the extent to which Japanese firms' public claims reflect wider reality.
Exploring how and why corporate narrative-management is 'accepted' or 'rejected' by external and internal audiences in Japan, the book clarifies what narrative-management means for Japanese organizations. It argues that the role of narrative-management has become much more prevalent in Japan in recent years, but that it does not serve quite the same role as it does in the Western environments where the theory and practice first emerged. The author presents interview-based case studies within four very different large Japanese organisations, all of which have deployed and loudly announced new restructuring plans based largely on Western models of corporate 'best practice'. The book aims to describe and account for these Japanese corporate narratives, and asks what they are, why they are deployed and who believes in them.
As the first narrative-related work in the Japanese context, this volume provides an insight into the development of Japanese narrative-management. It will appeal to students and scholars of Japanese Business, International Business and Organizational Studies.
目次
1. Introduction: Questioning the myths of corporate narratives 2. Narrative management and the crisis of change 3. Nissan Motor: An Ongoing and Sophisticated Narrative management Strategy 4. Bank of Tokyo-Mitsubishi UFJ: A Brand-led Narrative management 5. Shinsei Bank: A Financialized, Anglo-Saxon Style of Narrative management 6. Yokohama City Council: A Temporary and Political Form of Narrative management 7. Explaining Narrative management in Japan 8. Conclusion: Lessons for the future
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