Best-worst scaling : theory, methods and applications

Author(s)

• Louviere, Jordan J.
• Flynn, Terry N
• Marley, A. A. J.

Bibliographic Information

Best-worst scaling : theory, methods and applications

Jordan J. Louviere, Terry N. Flynn, and A.A.J. Marley

Cambridge University Press, 2015

Note

Includes bibliographical references (p.316-331) and index

Details

• NCID: BB20196176
• ISBN:
  • 9781107043152
• LCCN: 2014044866
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cambridge ; New York
• Pages/Volumes: xx, 342 p.
• Size: 26 cm
• Classification:
  • LCC : H61.27
  • DC23 : 300.72
• Subject Headings:
  • LCSH : Scaling (Social sciences)
  • LCSH : Scaling (Social sciences) -- Mathematical models