An exploratory study of the opportunities and challenges of social media in meeting relationship marketing goals in sport organizations

Author(s)

Bibliographic Information

An exploratory study of the opportunities and challenges of social media in meeting relationship marketing goals in sport organizations

by Gashaw Zergaw Abeza

UMI, c2012

Microform（Microfiche）

Available at  / 1 libraries

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Note

***記述は遡及データによる

Thesis (M.A.) -- University of New Brunswick (Canada), 2012

Order no.: MR-95337

Details

  • NCID
    BB20400603
  • ISBN
    • 9780494953372
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Ann Arbor, Mich.
  • Pages/Volumes
    3 microfiches (ix, 195 p.)
  • Size
    11 × 15 cm
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