Challenging the bounds of marketing thought

Author(s)

    • American Marketing Association
    • Burroughs, Jim
    • Rindfleisch, Aric

Bibliographic Information

Challenging the bounds of marketing thought

editors, Jim Burroughs, Aric Rindfleisch

（AMA educators' proceedings, 2013, v. 24 . AMA winter marketing educators' conference）

American Marketing Association, c2013

[CD-ROM版]

  • 2013, v. 24

Computer File

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Note

Title from disc label

Editors varies

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Details

  • NCID
    BB21213248
  • ISBN
    • 9781627488846
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Las Vegas, Ill.
  • Pages/Volumes
    CD-ROM
  • Size
    4 3/4 in
  • Parent Bibliography ID
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