Agribusiness management
著者
書誌事項
Agribusiness management
(Routledge textbooks in environmental and agricultural economics, 14)
Routledge, 2016
5th ed
- : pbk
- : hbk
大学図書館所蔵 全9件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and index
Other authors: Jay T. Akridge, Frank J. Dooley, John C. Foltz, Elizabeth A. Yeager
内容説明・目次
内容説明
Today's food and agribusiness managers operate in a rapidly changing, highly volatile, international, high technology, consumer-focused world. Agribusiness Management helps prepare students and managers for a successful career in this new world of food and fiber production and marketing.
This text uses four specific approaches to help readers develop and enhance their capabilities as agribusiness managers. First, it offers a contemporary focus that reflects the issues that agribusiness managers face today and are likely to face tomorrow. Second, the book presents conceptual material in a pragmatic way with illustrations and examples that will help the reader understand how a specific concept works in practice. Third, the book has a decision-making emphasis, providing contemporary tools that readers will find useful when making decisions in the contemporary business environment. Finally, Agribusiness Management offers a pertinent set of discussion questions and case studies that will allow the reader to apply the material covered in real-world situations.
This fifth edition of Agribusiness Management has been updated throughout and continues to provide students and adult learners with an essential understanding of what it takes to be a successful agribusiness manager in today's rapidly evolving, highly unpredictable marketplace.
目次
Preface Section One. Agribusiness Management: Scope, Functions, and Tasks 1. The Business of Agribusiness 2. Managing the Agribusiness 3. Economics For Agribusiness Managers Section Two. Agribusiness Management: Organization and Context 4. The Organization of an Agribusiness 5. International Agribusiness Section Three. Marketing Management for Agribusiness 6. Strategic Market Planning 7. The Marketing Mix 8. Marketing Decision Tools For Agribusiness Section Four: Financial Management for Agribusiness 9. Understanding Financial Statements 10. Analyzing Financial Statements 11. Financing the Agribusiness 12. Tools for Evaluating Operating Decisions 13. Tools For Evaluating Investment Decisions Section Five. Operations Management for Agribusiness 14. Production Planning and Management 15. Supply Chain Management for Agribusiness Section Six. Human Resource Management for Agribusiness 16. Managing Organizational Structure 17. Managing Human Resources in Agribusiness
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