The relationship of divergent ethnic acculturation levels and various aspects of intra-ethnic advertisements : an investigation of Hispanic consumers in Southern California

Author(s)
    • True, Sheb Lee
Bibliographic Information

The relationship of divergent ethnic acculturation levels and various aspects of intra-ethnic advertisements : an investigation of Hispanic consumers in Southern California

by Sheb Lee True

UMI, [1992]

Microform(Microfiche)

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Note

Thesis (Ph.D.)--University of Mississippi, 1992

Order no.: 9301757

Includes bibliographical references

Details
  • NCID
    BB21686964
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Ann Arbor, Mich.
  • Pages/Volumes
    2 microfiches (x, 160 p.)
  • Size
    11 x 15 cm
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