Financial communication in small and medium-sized enterprises : patents in financial communication

著者

    • Zureck, Alexander
    • Heinemann, Stefan

書誌事項

Financial communication in small and medium-sized enterprises : patents in financial communication

Alexander Zureck ; with a foreword by Stefan Heinemann

(Business, economics, and law, . Results)

Springer Gabler, c2015

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注記

Includes bibliographical references (p. [83]-94)

Appendix available on publisher's website

内容説明・目次

内容説明

To ensure refinancing opportunities for SMEs, answers for bridging the information gap between investor and company are needed; in this context, capital markets are becoming increasingly important. Alexander Zureck focuses on patents as an example of intangible assets and on their importance for the financial communication between SMEs and the capital market. A positive correlation between patent application and stock price development underscores the importance of patents. Based on his findings, the author recommends to take patents and other intangible assets into company's financial communication.

目次

Financial Communication in the Context of Information Economics.- Financial Communication in Small and Medium-Sized Enterprises.- Patents in Financial Communication.

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詳細情報

  • NII書誌ID(NCID)
    BB22112213
  • ISBN
    • 9783658074869
  • 出版国コード
    gw
  • タイトル言語コード
    eng
  • 本文言語コード
    eng
  • 出版地
    Wiesbaden
  • ページ数/冊数
    xiv, 94 p.
  • 大きさ
    21 cm
  • 分類
  • 親書誌ID
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